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our CRO experts

Ready to learn more about heatmap, the only revenue-based on-site analytics platform? This thirty(ish) minute conversation will touch your current approach to Conversion Rate Optimization (CRO), how heatmap can help you make more money, and which plan is best for you.

  • Revenue-based heatmaps, scrollmaps, and screen recordings.
  • AI engine with 500+ CRO recommendations.
  • Stop optimizing your site for what “looks good”, and start using our Evidence Layer
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On-site analytics

On-site analytics, meet revenue

Sessions
3,565
Revenue
$24,345
CVR
3.6%
RPS
$6.83
AOV
$190
Page Views
5.1
Conversion Rate
3.6%Trending up since last week
This Period: Mar 17-23, 20253.6%Average conversion rate
Last Period: Mar 9-16, 20253.1%Average conversion rate
4%2%0%
17 Mar181920212223 Mar
This period · Mar 17-23, 2025Last period · Mar 9-16, 2025

Revenue-based heatmaps

The first and only heatmap to show revenue of every click on every element on your website. Analyze static and dynamic elements with interactive mode. Slice data with filters like Purchases, Average Order Value, and Traffic Source, or create your own custom segments.

Revenue-based scrollmap

Seeing user dropoff is cool, but seeing revenue dropoff down your page? Sheeeesh. Use it to understand the sections of your website that’re underperforming (and which you need to move up).

heatmapAI

We combined trillions of owned data points with CRO tactics honed optimizing $4B+ in ecommerce revenue to create AI that gives specific website improvements to drive higher revenue per session.

Revenue-based screen recordings

You’ve used heatmaps and scrollmaps to understand how customers interact with your website in the aggregate. Now drill deep and watch exactly what your best customers do on their path to purchase.

Don’t just take our word for it

From the timeline

“My favorite sound I can hear all the way from Brooklyn is the alarm bells that go off every time someone new signs up for http://heatmap.com and decides they are ready to take their site to the next level (Love the new site design too)”

From the timeline

“Winning Split Tests #1 - Collection Page Optimization+ $71,286 per month in revenue with 97% significance. How You Can Do It: 1: Download @heatmapme 2: Wait for 5k sessions 3: Reorganize products based on the highest revenue per session from top left to bottom right.”

From the timeline

“I've been able to figure out what elements actually increase AOV and optimize our landing pages to drive more first purchase profitability, we're up 23% YoY”
FAQs

Frequently Asked Questions

How does heatmap track revenue on my website?
We have a unique User ID per session on your website. With a snippet in your site header and thank you page, we’re able to track all your transactions with revenue and all the pre-purchase actions someone took on your website.
Does heatmap work on every website?
Yes! Any CMS (Shopify, Wordpress, WooCommerce, Webflow, Clickfunnels, etc) as well as fully custom websites. We built custom snippets for each platform to track revenue.
Will this slow down my website?
No! We built Website-Speed Protection into our product to be faster than all competitors. Our snippet is only 8kb. We split-tested over $2 million in revenue with and without Heatmap.com and there was no change in performance!
How long does it take to install?
Two minutes or less. Our onboarding walks you through step-by-step (with videos) to show you how to install the snippets.
Do I need developers to install heatmap?
Probably not! You only need to install snippets which you can copy & paste from Heatmap.com’s Onboarding docs.
Can I install heatmap on Google Tag Manager?
Yes you can! You’ll need to make sure your goal settings are lined-up with the default Heatmap.com tracking metrics. If not, our developers will handle this for you!
Is heatmap GDPR Compliant?
Yes. 100% GDPR compliant.
How is my plan price determined?
Your plan price is based on your store’s trailing 12-month revenue. We auto-detect this from your connected store — or you can select your revenue band in the dropdown above. Your band can be reviewed at renewal.
What is MCP / API access?
MCP connects your Heatmap revenue and behavioral data to external AI tools — including Claude, Cursor, and ChatGPT — so you can query your data in natural language or build automated workflows. MCP is included on Scale ($699/mo) and above.
Do you offer multi-brand or agency pricing?
Yes. We offer umbrella pricing for brands running multiple sites or agencies managing client accounts. Each additional site is priced by its own revenue band with a portfolio discount. Book a demo to get a custom quote.
What does the free Chrome extension include?
The free extension gives you Wilson’s AI page scan on any website — no account required. Paid subscribers get full access to their Heatmap dashboards, heatmaps, funnels, recordings, and surveys directly from their browser.

You made it all the way
down here?

Might as well give us a shot, right? It'll change the way you approach CRO. We promise. In fact, our friend Nate over at Original Grain used element-level revenue data from heatmap to identify high-impact areas of his website to test, resulting in a 17% lift in Revenue per Session while scaling site traffic by 43%. Be like Nate. Try heatmap today.

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