Their Blogs

Heatmap 2.0: The Ultimate On-Site Analytics Platform for Ecommerce Brands 🚀

If you optimize ecommerce sites - whether you're a CRO expert, marketer, or ecommerce brand owner—this update will change the way you work!We just launched Heatmap 2.0—a full-scale overhaul designed to speed up your workflow, make analysis easier, and deliver real-time, revenue-driven insights like never before.This isn’t just a UI refresh—it’s a fundamental transformation of how ecomm folks like you understand user behavior and optimize for more revenue.

February 25, 2025

BFCM 2024 Insights: What We Learned & How to Optimize for 2025

Another BFCM in the books! This year, we tracked data from over 62 million page views, 1.2 million conversions, and more than $155 million in revenue across ecommerce sites using heatmap. While we’ve grown significantly since last November, we’re focusing on intra-holiday insights that are actionable for future peak shopping periods. Let’s dive in!

January 14, 2025

heatmap Product Updates: August 2024

Today we’re launching heatmapAI (and six other new features). On-site analytics will never be the same. New heatmap will blow your mind. Guaranteed.

December 6, 2024

heatmap raises $4m Seed Round led by Vine Ventures

We Just Raised $4M to Launch heatmapAI, an On-Demand CRO Expert That'll Tell Ecom Brands How to Optimize for Revenue (Not Clicks).

December 6, 2024

Elsewhere

Follow Allen Finn away from heatmap.com.